Anheuser Busch-InBev BeerBox


IPS partnered with ZX Ventures, a division of AB InBev, to design and develop an Internet “connected” beer vending machine that dispenses opened cans of ice cold beer, featuring a cashless payment system that accepts all major credit cards and mobile wallets (i.e. Google Pay and Apple Pay).  Called BeerBox (@gobeerbox #gobeerbox), ZX Ventures plans to roll out these new connected “bar-like” beer vending machines at select concert and sports venues nationwide.

The BeerBox has cellular, WiFi and Ethernet connectivity for payment processing, transaction reporting and maintenance functions and GPS to provide machine location.

The initial idea for the BeerBox came out of an accelerator program and then ZX Ventures selected IPS to come on board to turn the vision into a product – taking it from discovery phase to prototype to testing and manufacturing.

“We selected IPS as our product design partner because of its full range of product design expertise, and in particular, its expertise in designing IoT products and WiFi solutions. IPS helped us to design a product that can be easily manufactured, improved the look and feel of the Beer Box, and assisted in boosting its overall reliability.” – Robert Gaafar, EIR/Global Director, Explore at ZX Ventures (Anheuser Busch-InBev)